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DISCLOSURES IN
ADVERTISING
(2) DISCLOSURES IN
ADVERTISING
The FTC guide
states:
The Rule requires
certain disclosures in what it calls “general
commercial communications” — that is, advertising
meant for a general audience, like ads on TV, radio,
or the Internet.
The clear and
prominent advertising disclosure must state:
IMPORTANT NOTICE
(in two-point type larger than the font size of
the disclosure): (Name of company) is not
associated with the government, and our service is
not approved by the government or your lender. Even
if you accept this offer and use our service, your
lender may not agree to change your loan. [If the
broker represents that the seller should stop making
payments add: "If you stop paying your mortgage,
you could lose your home and damage your credit
rating"]
Communications
disseminated orally or through audible means must be
preceded by the statement “Before using this
service, consider the following information.”
(3) DISCLOSURES IN
COMMUNICATIONS WITH PROSPECTIVE CUSTOMERS
The FTC Guide
states:
The Rule requires
additional disclosures in any “consumer-specific
commercial communication” — that is, a letter, phone
call, email, text, or the like, directed at a
specific person you’re soliciting for your service.
The clear and
prominent disclosure required in every communication
with a prospective customer must state:
IMPORTANT NOTICE
(in two-point type larger than the font size of
the disclosure): You may stop doing business
with us at any time. You may accept or reject the
offer of mortgage assistance we obtain from your
lender [or servicer]. If you reject the offer, you
do not have to pay us. If you accept the offer, you
will have to pay us (insert amount or method for
calculating the amount) for our services.
(Name of company) is not associated with the
government, and our service is not approved by the
government or your lender. Even if you accept this
offer and use our service, your lender may not agree
to change your loan. [If the broker represents
that the seller should stop making payments add:
&8220;If you stop paying your mortgage, you could
lose your home and damage your credit rating”]
Communications
disseminated orally or through audible means must be
preceded by the statement “Before using this
service, consider the following information”
and, in telephone communications, must be made at
the beginning of the call.
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Samone
Bollerud-Beitler
GRI. CDPE. Realtor®
Certified Distressed Property Expert
RE/MAX
Desert Showcase
14155 N. 83rd Ave.
Suite 120
Peoria, AZ 85381
Email:
samoneb@remax.net
Phone:602-390-1462
FREE Short Sale MLS Listings Search
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Homeowner
Consequences
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Homeowner
Buying A
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I welcome the opportunity to
provide you with a level of service and
commitment that is truly above and beyond
the rest, setting a new standard of results
in the real estate industry. I am committed
to providing value for you before, during
and after the transaction so that your needs
are always addressed and satisfied.
Specializing in Phoenix Short Sale homes for sellers
and buyer.
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